PR Word of the Week #35: Baby Boomers

For the past few weeks I have been helping communicators understand and market to different generations in our society, from Generation Z to the Silent Generation. This week, I will concentrate on baby boomers. Baby Boomers defined Baby boomers are Continue reading PR Word of the Week #35: Baby Boomers

PR Word of the Week #34: the Silent generation

For the next few weeks I will be helping communicators understand and market towards the different generations in our society, from Generation Z to the Silent Generation. This week, I will concentrate on the Silent Generation. In the November 5, Continue reading PR Word of the Week #34: the Silent generation