Young PR Pros: Episode #75 – CATSA’s crisis and the Journalism Relationship

This week Kristine D’Arbelles and Julia Kent talk about crisis communications. We concentrate on a recent crisis that happened in Edmonton, Alberta in Canada. You can read the story of the pipe bomb here. However, we are not here to Continue reading Young PR Pros: Episode #75 – CATSA’s crisis and the Journalism Relationship

Young PR Pros: Episode #70 – The Rob Ford Story

This week, Kristine D’Arbelles and Julia Kent talk about the PR chaos surrounding the mayor of Toronto, Canada’s largest city, Rob Ford. We explore the controversial drug videos and press conferences, to the puzzling amount of Rob Ford supporters. We ask Continue reading Young PR Pros: Episode #70 – The Rob Ford Story

Young PR Pros: Episode #69 – Home Depot’s Social Media Crisis

This week, Kristine D’Arbelles and Julia Kent are actually sitting face to face for the recording. You can just hear the excitement in their voices. A more human connecting recording deserves a chat about being human. How to be a Continue reading Young PR Pros: Episode #69 – Home Depot’s Social Media Crisis

PR Word of the Week #11: Antithesis

This week’s PR Word of the Week is designed to make you sound smart for using a big complicated looking word. I truly believe good writing comes from using new words and avoiding repetition. Therefore, this week, this word will Continue reading PR Word of the Week #11: Antithesis