with Kristine D'Arbelles, Julia Kent and Ross Simmonds
Who can relate: you introduce yourself to an acquaintance at a friend’s party. They ask you what you do for a living. You say you work in PR. You get a blank stare and most people respond with: oh so Continue reading Episode #111: The Definition of PR
One of the buzz words in PR and communications I have heard a lot in 2011 was “ROI” or “return on investment”. As a business, before you invest a significant amount of money in to something – such as PR Continue reading PR Word of the Week #21: ROI
One of the core skills of a public relations or communications professional is the ability to write. And that doesn’t mean writing words on a paper and calling it Shakespeare. The skill of writing comes from writing words that engage Continue reading PR Word of the Week #20: CP Style
The Public Relations Society of America (PRSA) asked the public relations community to define “public relations”. So what better word to define this week on this week’s PR Word of the Week. I am not the only one that has Continue reading PR Word of the Week #19: Public Relations