Young PR Pros: Episode #101 – The Best PR and Communications Campaigns

This week, our hosts Kristine D’Arbelles and Julia Kent welcome on the show for the second episode in the row – Ross Simmonds. Ross is a communications and marketing strategist and entrepreneur. You might know him as @theCoolestCool on Twitter. Continue reading Young PR Pros: Episode #101 – The Best PR and Communications Campaigns

Looking back at 2012

It is the end of 2012… already. The past year flew by, but a lot of great things happened. Young PR Pros On January 9th, I wrote a blog post called My social media resolution. My goal was to start Continue reading Looking back at 2012

The f-bomb and the evolution of language

Before I fell in to PR and communications, I was a nerdy Queen’s student studying everything from phonology, phonetics, syntax and the many disciplines of Linguistics. My favourite part of studying linguistics was learning about the evolution of languages. And Continue reading The f-bomb and the evolution of language

A sense of humour makes a company seem more human

Sometimes the best way to connect with your audience is to make fun of yourself. A company with a sense of humour is perceived as more human and real, and your audience are more likely to respond positively. However, humour Continue reading A sense of humour makes a company seem more human