A sense of humour makes a company seem more human

Sometimes the best way to connect with your audience is to make fun of yourself. A company with a sense of humour is perceived as more human and real, and your audience are more likely to respond positively. However, humour Continue reading A sense of humour makes a company seem more human

Young PR Pros: Episode #13 – A day in the life of Julia Kent

This week, we wanted to help you learn about the different jobs available to young PR professionals in the world of public relations, communications and marketing. There are so many titles out there: internal communications, marketing manager, digital engagement, Continue reading Young PR Pros: Episode #13 – A day in the life of Julia Kent

Young PR Pros in on Pinterest

As the great Gini Dietrich says… I LOVE PINTEREST! And so do the hosts of Young PR Pros, Kristine Simpson, Julia Kent and Molli Megasko. What is Pinterest? Pinterest lets you organize and share all the beautiful things you find Continue reading Young PR Pros in on Pinterest

Young PR Pros: Episode #12 – Resumes designed to succeed

A few weeks ago, Young PR Pros attend the Canadian Public Relations Society (CPRS)’s Dress4Success. Roving reporter, Kristine Simpson was able to catch Claudine Wilson, founder of the public relations program at Algonquin College. Claudine presented: Resumes designed to Continue reading Young PR Pros: Episode #12 – Resumes designed to succeed

Germany wins the game but Netherlands wins the online conversation

As a huge fan of football (or as the west says: soccer), I couldn’t resist posting this wonderfully done inforgraphic about the conversation on the web between two of my favourite teams: Germany and the Netherlands. The Dutch aren’t doing Continue reading Germany wins the game but Netherlands wins the online conversation

Revolutionizing business by breaking down the marketing silos

If you know me, you know I am a huge fan of Gini Dietrich. While browsing the internet for a good video to post on the blog this week, I found this video by Gini and Geoff Livingston. They recently Continue reading Revolutionizing business by breaking down the marketing silos

PR Word of the Week #34: Generation X

This week is week three of my review of the different generations in Our society. GenX defined Generation X, commonly abbreviated to Gen X, is the generation born after the Western post–World War II baby boom ended. While there is Continue reading PR Word of the Week #34: Generation X

Young PR Pros: Episode #11 – Leveraging social media to maximize your job search

A few weeks ago, Young PR Pros attend the Canadian Public Relations Society (CPRS)’s Dress4Success. Roving reporter, Kristine Simpson was able to catch none other than the very smart and talented Sherrilynne Starkie Branding: Leveraging social media to maximize your Continue reading Young PR Pros: Episode #11 – Leveraging social media to maximize your job search