Social media is great but measuring sucks [infographic]

The surprising part of this infographic from warc.com is that everyone loves using social media, sees the benefit and even increases the amount spent on doing social media. The even more surprising part of this infographic is that 50% of Continue reading Social media is great but measuring sucks [infographic]

Happy Birthday Inside PR, from Your Producer!

It is not often someone celebrates a 300th birthday. So, when such a birthday does come around, I beleive it merits recognition. Last week, Inside PR celebrated it’s 300th show. It all started with Terry Fallis and David Jones with Continue reading Happy Birthday Inside PR, from Your Producer!

Revolutionizing business by breaking down the marketing silos

If you know me, you know I am a huge fan of Gini Dietrich. While browsing the internet for a good video to post on the blog this week, I found this video by Gini and Geoff Livingston. They recently Continue reading Revolutionizing business by breaking down the marketing silos

A recap of ‘My favourite PR Word’ series

I have been truly lucky during these last couple of weeks. I feel honoured and very lucky to have had the opportunity to host some big names on my blog. In the past month I have asked PR professionals to Continue reading A recap of ‘My favourite PR Word’ series

PR Word of the Week #24: @GiniDietrich’s favourite PR Word

Today’s guest blog post is by Gini Dietrich. Gini is the founder and CEO of Arment Dietrich, the author of Spin Sucks, the founder of the soon-to-be-launched Spin Sucks Pro, and is co-authoring Marketing In the Round with Geoff Livingston.  My favorite PR word: Integration Alright, alright. Continue reading PR Word of the Week #24: @GiniDietrich’s favourite PR Word

PR Word of the Week #8: Spin Doctor

If you work in the communications or public relations industry, you may from time to time feel a hanging image over shoulder. A bad image created by our PR ancestors: Spin Doctors. As communicators today, we should strive to be Continue reading PR Word of the Week #8: Spin Doctor

Behind the scenes of podcasting: a 5 step guide

For those of you who don’t know, I am the producer of Inside PR, a weekly podcast that looks at the world of communications, public relations, social media and where it all meets and intersects. You can subscribe to the Continue reading Behind the scenes of podcasting: a 5 step guide

Happy anniversary Inside PR: A reflection on the year that was

Exactly a year ago today, the hosts of Inside PR: Martin, Gini and Joe, celebrated their one year anniversary of hosting Inside PR. Their year, funny enough, started and ended with a launch. Martin launched energiPR in June 2010 and Continue reading Happy anniversary Inside PR: A reflection on the year that was