with Kristine D'Arbelles, Julia Kent and Ross Simmonds
This week is week three of my review of the different generations in Our society. GenX defined Generation X, commonly abbreviated to Gen X, is the generation born after the Western post–World War II baby boom ended. While there is Continue reading PR Word of the Week #34: Generation X
For the past few weeks I have been helping communicators understand and market to different generations in our society, from Generation Z to the Silent Generation. This week, I will concentrate on baby boomers. Baby Boomers defined Baby boomers are Continue reading PR Word of the Week #35: Baby Boomers
This week, Kristine Simpson, Julia Kent and Molli Megasko revisit a series called Expertise that Matters, where the ladies share skills that will help build and advance your career. During the opening of the show, Kristine talks about a Continue reading Young PR Pros: Episode #9 – Hard skills that matter
May is almost over, which can only mean one thing: panick among young professionals to land a job for the summer. Kristine Simpson, Julia Kent and Molli Megasko get together this week to discuss tips and suggestions to help the young pro make Continue reading Young PR Pros: Episode #8 – Interview Tips
A very wise friend of mine gave great advice during last week’s Young PR Pros episode. Molli Megasko, co-host of Young PR Pros, shared the best advice she had ever recieved by her mother: be an actor. In other words, Continue reading PR Word of the Week #32: Key message
This week on Young PR Pros, Kristine Simpson and her guest host Julia Kent in Ottawa discuss the best advice they have ever received. Julia’s father, Paul Kent told her to meet new people and build a professional network. Kristine’s mentor Stephen Heckbert Continue reading Young PR Pros: Episode #4
Kristine Simpson is joined by guest host Julia Kent from Ottawa and Molli Megasko from New York to talk about the dos and don’ts in applying for a job in public relations and communications. Kristine thinks it is important Continue reading Young PR Pros: Episode #2
Today’s guest blog post is by Gini Dietrich. Gini is the founder and CEO of Arment Dietrich, the author of Spin Sucks, the founder of the soon-to-be-launched Spin Sucks Pro, and is co-authoring Marketing In the Round with Geoff Livingston. My favorite PR word: Integration Alright, alright. Continue reading PR Word of the Week #24: @GiniDietrich’s favourite PR Word
Today’s guest blog post is by Martin Waxman. Martin Waxman is a social media and communications strategist, principal of Martin Waxman Commmunications, Senior Counselor at Thornley Fallis Communications and co-founder of three PR agencies. He has worked in communications and Continue reading PR Word of the Week #23: @MartinWaxman’s favourite PR Word
One of the buzz words in PR and communications I have heard a lot in 2011 was “ROI” or “return on investment”. As a business, before you invest a significant amount of money in to something – such as PR Continue reading PR Word of the Week #21: ROI